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  <asin>0887307280</asin>
  <authors>Michael E. Gerber</authors>
  <created-at type="datetime">2008-03-17T23:51:03+00:00</created-at>
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  <id type="integer">40</id>
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  <isbn>0887307280</isbn>
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  <manufacturer>HarperCollins</manufacturer>
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  <product-description>In this first new and totally revised edition of the over two million copy bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business -- from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether it is a franchise or not. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.</product-description>
  <product-name>The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It</product-name>
  <region>us</region>
  <release-date type="date">1995-04-12</release-date>
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  <updated-at type="datetime">2009-03-24T10:24:51+00:00</updated-at>
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